I'm Travis Harris, a producer who turns music and pop culture into video series, podcasts, and live experiences that audiences show up for and sponsors want to be part of.
What I do
I operate at the intersection of culture, media, and commerce. From initial idea to live audience, I build teams, produce events and content, and map out distribution that guarantees reach and monetization.
In the past two years, I've:
Grown OkayAfrica's YouTube channel from 60K to 1.2M+ subscribers
Grown Okayplayer's YouTube channel from 80K to 430K+ subscribers
Built an in-house studio from the ground up, producing and publishing 300+ videos featuring 150+ artists exclusively on-site
Won 19 awards, for 4 digital series & podcasts.
Produced 3 concerts in New York, Miami, & Los Angeles
Partnered with premier global brands, including Red Bull, BET, Martell, Hennessy, and VP Records, to strategize, produce, and execute multi-channel campaigns and live events
Where I've worked
OkayAfrica | Head of Studios & Special Projects, 2026 to present. Executive producing video, podcasts, digital covers, and live events.
Okayplayer and OkayAfrica | Head of Studios & Special Projects, Feb 2024 to Oct 2026
BET and VH1 (Paramount) | Social Media Producer, Sep 2016 to Feb 2024
Atlantic Records | Digital Media Producer, Oct 2018 to Dec 2021
Recent work I'm proud of
Executive producing Culture Cafe, a live music and conversation series in Accra, Ghana, sponsored by Hennessy and Twelium
Producing a concert with Mainland Block Party, headlined by OdumoduBlvck, in summer 2025
Conceptualized and executed viral social content for album releases by international artists Buju Banton and Shaggy
Executive producing OkayAfrica digital covers with Elsa Majimbo, Djimon Hounsou, Joey Akan, and Yemi Alade
Producing the second Okayplayer House at Art Basel, where Shaggy became the first reggae headliner at Art Basel
Executive Produced award-winning digital series recognized with (14) W3 Awards and (3) Webby Honorees, including accolades for Afrobeats Intelligence (Best Video Podcast), Offstage with Okayplayer (Entertainment & Music), and OkayAfrica Presents Birds Eye View (Talk Show/Interview)
Beyond the résumé
I’m from Harlem
I listen to Calypso, Dancehall, Soca, Bouyon, Zess, Steam, Hip Hop, R&B, Afrobeats, High life, Amapiano, Afro House, Techno, Jazz, Ethio-Jazz, and anything else that sounds good.
I co-founded and moderate a Men’s Mental Health awareness group called Man Day Mondays.
I enjoy working out, playing and watching sports, shopping, going to concerts and traveling
Let's work together
I consult with brands and media companies on video, podcast, and audience strategy.